By Anna 
The lobby is the face of your organization, so it needs to set the tone for your clients. The centerpiece of your lobby is the reception desk, and it serves as the focal point and main check-in area. But how can you make an excellent reception desk memorable and accessible for your visitors? In this guide, we’ll take you through all the ways you can make your lobby reception desk truly stand out and make an impact.
An Eye-Catching Design
The right reception desk will instantly convey your business’s personality to every visitor who walks through the door. And with numerous options for materials available, ranging from solid wood to glass, you can find a desk that matches your aesthetic. Essentially, your lobby reception desk should reflect your company’s style, whether that’s modern, traditional, or high-end quality, with shapes and colors used strategically to leave an impression of your brand (e.g., glass for innovative tech companies and marble for high-end luxury goods sales).
Strategic Placement
While aesthetic appeal should be a priority, your lobby reception desk won’t stand out unless it’s strategically placed to be noticed. You want visitors to come right to the desk as soon as they enter the lobby, so be sure to position your desk near the entrance where it’s easily visible by guests, and mark it with clear signage. Additionally, make it easily accessible to all visitors by including lower sections and leaving sufficient space around all sides of the desk.
A Personal Touch
One way to make your reception desk truly stand out is by incorporating small details that set your brand apart and add a touch of personality. For example, install ambient lighting on and around the desk, exhibit fresh flowers, and display brochures with helpful information for new clients. You can also include interesting or unique objects that encourage guests to engage in conversation as they wait, putting them at ease and leaving them with a positive association of your business. Besides making the surface of your desk more attractive, these elements enhance the overall guest experience by making visitors feel welcome and at home.
Functionality and Comfort
It’s important for your desk to look great and reflect your business’s brand, but it should also be practical and comfortable for day-to-day use. In fact, some studies show that employees who are more comfortable are more productive and happier at work. Make sure you stay organized with lots of cable management storage, under-desk drawers, shelves, and plenty of surface area for your computer and office supplies. It should also be ergonomically designed to promote comfort, since your company’s receptionist will likely be seated at the desk for an extended period (e.g., adequate height and seating, comfortable materials).
To summarize, your lobby reception desk is more than just a piece of furniture; it’s the main hub of your business and how visitors perceive your brand. For a great desk that makes a lasting impact, focus on design, aesthetics, functionality, and attention to detail. No matter what industry your business operates in, a standout desk improves your guests’ experience and is always a great choice.